Non-bank lender Liberty Financial has introduced a new insurance group to cater to the credit insurance needs of borrowers through its LFI Group.

LFI was granted general insurance licence from the Australian Prudential Regulation Authority early in 2014, and is now set to sell general insurance products across the country like Mortgage Protection, Loan Protection, and Vehicle Equity Insurance.

They are also partnering with CGU Insurance to be able to widen its insurance options for Home and Motor Vehicle customers.

LFI general manager Dean Cullen said the launch was “well positioned to provide customers with certain protection for uncertain events”.

“LFI will initially be working with Liberty Financial as a preferred business partner and will expand its relationships over time,” Cullen added.

“We are also pleased to offer LFI credit insurance customers increased support through exclusive access to ‘Best Doctors’ which is an independent medical diagnosis service providing access to leading medical minds from Australia and around the world.”